In this paper we discuss the general approach and choices we made in developing a prototype of a social media monitor. The main goal of the museum monitor is to offer museum professionals and researchers better insight in the effects of their own social media usage and compare this with other actors in the cultural heritage sector. It gives researchers the opportunity to consider communication within the sector as whole. In the research project “Museum Compass” we have developed a prototype of a social media monitor, which contains data of current and historic online activities on Facebook, Twitter, YouTube, Foursquare and Flickr of all registered Dutch museums. We discuss – mostly in a practical sense – our approach for developing the monitor and give a few examples as a result of its usage.
Wereldwijd onderzoek: Hoe gebruiken nieuwsmedia social media? Jongeren lezen geen krant meer, ze kijken op hun smartphone die ze altijd bij de hand hebben. Binnen het lectoraat social media en reputatiemanagement van NHL hogeschool te Leeuwarden heeft een groep internationale studenten in 12 landen onderzoek gedaan. Hierbij hebben ze meer dan 150 social media sites bestudeerd van nieuws media. De resultaten maken deel uit van een internationaal onderzoek van NHL Hogeschool en Haaga Helia University. De onderzoeksvraag was: Wat speelt zich af in de nieuwsmedia? Persbureaus kunnen het overzicht gebruiken om hun social media te optimaliseren. En voor ieder die journalistiek een warm hart toedraagt is het interessante informatie over de nieuwsmedia in een overgangssituatie (2nd edition)
Research on the success of students in higher education in the Netherlands is highly influenced by Tinto’s integration theory. This paper is part of a broader PhD research, in which I propose adjusting this theory to achieve a better fit with the present generation of students in the developed world. The paper focuses on a limited amount of factors from Tinto’s theory and measures these variables at an ordinal level for a better fit with the evaluation forms used in Dutch Institutes of Higher education. In line with the above-mentioned pedagogical theory and using insights from recent studies on students’ social media use, I also test the influence of the use of social media (Facebook) on student success.The amount of effort a student makes, the subjected level of the courses and the expected progress are measured as well as use of Facebook by students. All are statistically analyzed and compared with the progress of the students; by grade points and the amount of time they need to pass all exams.This paper provides insight into the potential use of a simplified version of the integration theory and the role of social media in education – especially by students outside of the classroom.
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