There is a growing number of eHealth interventions
aiming at enhancing lifestyle to address obesity. However, the
existing interventions do not take the emotional aspects of
obesity into account. Forty percent of the overweight
population is an emotional eater. Emotional eaters gain weight
because of poor emotion regulation, not just due to bad eating
habits. We aim at developing a personalized virtual coach
‘Denk je zèlf!’ providing support for self-regulation of
emotions for young obese emotional eaters. This paper
presents an eCoaching model and a research study protocol
aiming at the validation of persuasive coaching strategies based
on behavior change techniques. Ultimately, we aim at
designing a personalized eCoaching framework, allowing us to
optimally translate successful behavior change mechanisms
and techniques, such as dialectical strategies, into personalized
persuasive coaching strategies.
