Zoekresultaten

Multi-period research designs for identifying causal effects of built environment characteristics on travel behaviour

To date, most empirical studies have applied cross-sectional designs to investigate the relationship between the built environment (BE) and travel behaviour (TB). Since these studies cannot identify causal influence, the use of designs that provide data on multiple moments in time seems necessary. This article classifies these designs and describes how they can be applied to identify causality in this relationship. We recommend the use of natural experiments to assess the impact of changes in land use/infrastructure and prospective longitudinal designs to assess the impact of residential or job moves. In addition, the role of the BE can be explored by assessing the impact of (1) deliberate TB change experiments and (2) changes in household circumstances across different spatial contexts over time. The use of randomised experimental designs is recommended for the former and prospective longitudinal designs for the latter. The article concludes with an outlook on future research.

The impacts of terrorism on risk perception and travel behaviour of the Dutch market: Sri Lanka as a case study.

Purpose: This study aims to examine the impact of terrorism on risk perception and travel behaviour of the Dutch market towards Sri Lanka. Design/methodology/approach: The research process involved an online self-administered method created with one of the leading research and web-based survey tools called Qualtrics. The questionnaire was filled in by 328 respondents. Findings: Findings indicate that Sri Lankan is perceived to be a relatively safe destination. However, the likeliness of visiting the country is unlikely. The respondents with past travel experience (PTE) perceive Sri Lanka to be safer than those without PTE and are more likely to revisit. Male respondents have a higher safety perception of Sri Lanka than women. Most of the respondents see Sri Lanka as an attractive destination and would consider travelling there with children. Research limitations/implications: The majority of the respondents are female and aged between 18 to 29 years old. The majority of the respondents’ children were already 19 or older and not accompanying their parents on holiday. This study has managerial implications for Sri Lanka’s tourism board that could work on developing a marketing strategy that focusses on promoting Sri Lanka as a safe destination in combination with all the other unique selling points. Originality/value: To the best of author’s knowledge, no analysis has been so far published with a focus on the impact of terrorism on risk perception and attitudes of the Dutch tourist towards Sri Lanka. The aim of this paper is to close the existing gap in the literature and to provide valuable knowledge on the influence of terrorism on risk perception and attitudes of the Dutch tourists’ travel behaviour towards Sri Lanka as a destination.

Carbon offsetting: motives for participation and impacts on travel behaviour

Climate change has been described as the greatest environmental challenge of our time, not only for mankind (UN, 2011), but also for tourism (OECD-UNEP, 2011). Severe impacts of climate change, generally linked to exceeding 2°C global temperature rise, can only be prevented to some extent by drastically reducing the use of fossil fuels and thereby greenhouse gas (GHG) emissions within the next few decades. In this respect, an 80-95 per cent reduction of CO2 emissions by 2050 compared to 1990/2000 levels is recognised as the minimum required effort (Allison et al., 2009; Rogelj et al., 2011). Even with a full implementation of these goals, an increase above 2°C is not unlikely (World Bank, 2012). The contribution of global tourism to anthropogenic CO2 emissions has been estimated at around 5 per cent for 2005, corresponding to 1,302 Mt CO2, 75 per cent of which were from transport and 40 per cent from aviation alone. Tourism’s CO2 emissions are estimated to increase 135 per cent (to 3,000 Mt CO2) by 2035, which includes the high efficiency gains forecasted for air transport (Peeters and Dubois, 2010; UNWTO-UNEP-WMO, 2008). The share of aviation will increase as air travel is expected to grow faster than overall tourism trips (ICAO, 2010; UNWTO, 2011). Emission scenarios for civil aviation vary from 1,034 to 3,105 Mt CO2 for 2050 (Lee et al., 2013). The further development of tourism CO2 emissions is in stark contrast to the aforementioned global emission reduction needs. In fact, when assuming this business-as-usual growth path, tourism would exceed the global economy’s reduced emission budget by midcentury on its own (Scott et al., 2010). Given these developments it is not surprising that some regard the (mainstream) tourism industry as becoming less sustainable (Bramwell and Lane, 2012; Buckley, 2012; Gössling et al., 2012). In acknowledgement of the limited short-term energy reduction potential of technological improvements in aviation and the absence of short-term structural changes in travel behaviour, carbon offsetting has been accepted as an intermediate, albeit less effective solution for mitigating tourism emissions. This research aims to register the motives for buying offsets, but more particularly the effect of offsetting, as well as not offsetting, on the travel behaviour of Dutch tourists.

Don’t hate the players, hate the system! – The continuation of deep-rooted travel patterns in the face of shock events

Purpose: It has been established that values, beliefs and norms are good predictors of pro-environmental behaviour; however, it is less explored how these constructs can be influenced. The purpose of this paper is to assess whether the COVID-19 pandemic, as a shock event, was a “game changer” or it had limited impacts on deep-rooted travel patterns. Design/methodology/approach: To understand whether the pandemic has influenced people’s value orientations with regards to sustainable travel, the authors have made use of the value–belief–norm (VBN)theory of environmentalism and conducted a large-scale survey in Germany, Italy, France, The Netherlands and UK (N = 1545). Findings: The findings showed that the pandemic caused only temporary change in deep-rooted travel patterns as (self-reported) pre-pandemic behaviour of respondents align with their value orientations and proved to be a good predictor of projected travel behaviour. Based on projected travel behaviour and value orientations, four market segments were identified – Frontrunners, Laggards, Comfortable Crowd and Entitled Stewards. While all segments showed willingness to adapt, the authors found variations in the extent of adaption and in the phases of the customer journey where travellers are likely to make changes. Originality/value: According to our knowledge, using the VBN theory of environmentalism to understand the impact of shock events on deep-rooted travel patterns represents a new perspective. Moreover, to the best of authors’ knowledge, this study is one of the first, written in the midst of the COVID-19 pandemic, which looks at the impact of the health crisis on deep-rooted travel patterns, instead of the commonly studied risk perception.

The Future of Backpacking

By use of a literature review and an environmental scan four plausible future scenarios will be created, based on the research question: How could the future of backpack tourism look like in 2030, and how could tourism businesses anticipate on the changing demand. The scenarios, which allow one to ‘think out of the box’, will eventually be translated into recommendations towards the tourism sector and therefore can create a future proof company strategy.

Sustainable travel in an era of disruption : Assessing the impact of the COVID-19 pandemic on travellers’ sustainable tourism attitudes and projected travel behaviour.