This study examines the motives of employees to engage in workrelated social media use – i.e. the use of personal social mediaaccounts to communicate about work-related issues. The theory ofplanned behavior (TPB) was used to explain this behavior.Because social media can enable users to express theiridentities, social identity expressiveness and self-identityexpressiveness were added to the TPB model. Through an onlinequestionnaire, using purposive sampling technique, 514 Dutchemployees were asked about their social media use and motivationto do so. We used structural equation modelling (SEM) to testour hypotheses. Results indicate that these identity constructsenhance the predictive ability of the TPB. As such, workrelationsocial media use is likely to take place spontaneouslyrather than deliberately and consciously planned.
This study examines the motives of employees to engage in workrelated social media use – i.e. the use of personal social mediaaccounts to communicate about work-related issues. The theory ofplanned behavior (TPB) was used to explain this behavior.Because social media can enable users to express theiridentities, social identity expressiveness and self-identityexpressiveness were added to the TPB model. Through an onlinequestionnaire, using purposive sampling technique, 514 Dutchemployees were asked about their social media use and motivationto do so. We used structural equation modelling (SEM) to testour hypotheses. Results indicate that these identity constructsenhance the predictive ability of the TPB. As such, workrelationsocial media use is likely to take place spontaneouslyrather than deliberately and consciously planned.
The goal of this study is to identify the perspectives that development NGOs attribute to organisational social media, and furthermore elaborate on an appropriate categorisation of these perspectives for social media use by development NGOs. How social media is used in the area of development, where the use goes far beyond the private sector purpose of publicity and converting a sale, is a key issue for NGOs. Fourteen development NGOs from the Netherlands that are actively using social media were selected for this study. Interviews were conducted to collect data from the decision makers and practitioners in these organisations. The grounded theory method combined with a multiple case study was applied for data analysis. The resulting preliminary framework presents us with four emerging perspectives, namely Technological, Individual, Collective and Contextual perspectives attributed to organisational social media use. We theorise that there are relationships between these four perspectives. This paper suggests that the understanding of (organisational) social media use among development NGOs can be better understood by identifying these perspectives and their inter-relationships. The implications of these findings for the literature on affordances and organisational social media use in the context of development and NGOs are discussed. Recommended Citation Sheombar, Anand; Urquhart, Cathy; Kayas, Oliver; and Ndhlovu, Tidings, "Social Media and Development: Understanding NGO practices and perceptions" (2018). GlobDev 2018. 3. https://aisel.aisnet.org/globdev2018/3
Green Bubbles is an EU-funded project dedicated to recreational SCUBA diving, an activity engaging millions of people worldwide. Green Bubbles will maximise the benefits associated with diving while minimising its negative impacts, thus achieving the environmental, economic and social sustainability of the system. Funded by European Union’s Horizon 2020 research and innovation programme under the Marie Sklodowska-Curie grant agreement, Green Bubbles is run by a consortium of nine entities, including universities, research organisations, educational organisations and SMEs from Italy, the Netherlands, Malta, Turkey, South Africa and the United States. Breda University main responsibilities are the development of a communication and media plan as well as a Virtual Reality diving experience to make people aware of how to dive in a more sustainable way.Partners: Polytechnic University of Marche, Studio Associato Gaia. Communication, UBICA, Innovasub, DAN Europe, North-West University, College of Exploration., DAN South
Media ENriched Sport ExperienceS (MENSES) creates media enriched sport experiences by introducing innovative digital concepts that combine media entertainment and live sport content What would you do to increase the experience of a live sport event? Do you think it is needed? Would you start with the visitors of the live event or the people that attend the live event through media? Why not connect the live audience with the people watching it through a medium to create a better overall experience? Media ENriched Sport ExperienceS aims to help organisations to answer the question of how live and broadcasted sport experiences can be enriched by means of new digital strategies. By combining interaction, transformation and data enrichment, the mediated and live sport events could be turned into memorable sport experiences. With a multidisciplinary team of professionals and (over 300) students, which reflects on the media knowledge on the one hand and on the leisure and live events knowledge on the other hand, as well as the skills to measure experiences, 50 concepts will be created and tested.Partners: VodafoneZIGGOCity of HilversumMediaPerspectivesUnitedBeeld & GeluidSailing Innovation CenterHuddersfield Town
Digital technologies in public spaces have become more prescient, capable, and invisible. As a result, the need to explain and mediate these technologies has become more urgent. Current processes for designing digital trust interaction protocols, visual languages, and interfaces for the urban environment have been dominated by governing actors: policing, government, and tech-companies. When communities are involved in the design process, their participation is limited to formats these organisations prescribe. By default, these designs exclude the lived technological experiences of communities that use the built environment. The outcome is a lopsided appraisal of digital trust, and designs that are insufficiently transparent and equitable– and as a result, not understood and embraced by the communities who must use them. This design-research aims to develop prototypes that include how urban interactive technologies are ‘lived’ in the spaces where they are implemented. These experiences will be teased-out through site-specific aesthetic and performative actions, which in turn inform the design process. The envisioned contribution includes ways of ’doing’ to the field of situated design, and concrete prototypes for alternative digital trust protocols, visual languages, and interfaces. By flipping the current approach on its head, this research argues that the practical and ethical departure points for addressing digital ‘trust deficits’ are already within the diverse communities who use the built environment.
